Client
Branschaktuellt
Services
Copywrting
Year
2023
Copywriting

Content for Sweden’s most read construction newspaper

Branschaktuellt is an independent publishing company founded in 2011 by Oscar Lundberg and Marcus Rosenholm, now with over 25 employees. They are the leading source of industry monitoring in the Nordic region and is on the list of Sweden's Gazelle Companies.

We worked with Branschaktuellt (and their sister-company Branschstegen) to write articles, presentations and searchable texts for their digital magazines & websites. One of the issues we helped them resolve was fast delivery of multiple similar-written content.

For example, we wrote about the history of several cities and their local workplace development. Another series was about the different professions within the construction industry and what you can do to land a job you’re interested in.

This included doing research for each city and their vivid history, the importance of societal influence & geographical position. We then wrote all the articles, incorporating searchable keywords delivered within the deadline. 

This is a time consuming workload for many companies these days that want to be on top of the game and the number one source of knowledge for their target audience. However, it always pays off in the form of more traffic from the searchable articles, increased sign ups on campaigns and newsletters and much more. 

Would you also like for someone to take care of your content for you? Let’s talk! No matter if it’s news articles, interviews, social media posts or newsletters - we’ve got you covered both copy- & design wise.

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